For businesses where too much still routes through the top
Start with your operations, not the tools. Then install the system that runs them.
We start with a workshop that finds the costly work and the right next step. Then we install Otto, the AI operating system that drafts the follow-ups, files the documents and flags what changed overnight, so the only work reaching your desk is the work that needs you.
Installed by Ed and Jeremy Krystosik.
No handoff to a junior team.
$14M
portfolio underwritten in the first 14 days of production
Real estate & private equity install
465
loose documents filed, and sensitive records secured
Same install, first two weeks
~40%
tighter case processing after the Intelligence layer went live
Professional services install
How we work
Diagnose first. Build what the diagnosis supports.
Every engagement follows the same path. The free Fit Check shows where your team stands and which workshop fits.
- 01
Find the costly work
Start with operational evidence, not tools.
- 02
Diagnose before build
Clarify readiness, value, risk and ownership.
- 03
Install what is validated
Implement only what the diagnosis supports.
- 04
Operate and improve
Measure outcomes, tune the system, expand.
The problem
The operator gap.
Three patterns we see before every Otto install.
You built the company. Now it runs through you.
Every decision, every exception, every “quick question” lands on your desk. The strategic work keeps getting pushed to next quarter.
You’ve bought tools. Nothing connected.
A chatbot here, a copilot there, an automation someone wired up last quarter that nobody owns. The business got a little faster in a few places and stayed the same shape everywhere else.
Every vendor pitches AI at you. Nobody diagnoses your business first.
You are not short on salespeople. You are short on someone who will sit with your operations, your team, and your P&L and tell you where AI actually earns its keep, and where it does not.
What Otto is · No black box
Otto is the layer we build between your strategy, your data, your team, and the repeatable work that eats your week.
Five layers, each one earns the next. Morning briefs write themselves, approvals queue themselves, and your team spends its day on the work only humans should be doing. Read the full breakdown of Otto.
How we work
Fit Check, Workshop, Build, Run.
- 01
Fit Check
A self-serve readiness check. No call required.
- 02
Workshop
A hands-on workshop sized to your Fit Check result. Deeper diagnosis becomes a Blueprint when it is needed.
- 03
Build
The five layers go in, in order, each one tested before the next.
- 04
Run
A monthly retainer that keeps the system tuned as the business changes.
The fit.
Otto installs create the most lift where decisions and repeatable work still pile up at the top.
Primary
Businesses where too much still routes through the top.
CEOs and COOs at multi-location service firms, professional practices, and ops-heavy e-commerce, where decisions still wait on one or two people and repeatable work eats the leaders’ week.
Secondary
Local service businesses with operational complexity.
Multi-location clinics, practices, and operators whose day is broken up by ops questions that should not need to reach the owner.
Not a fit: If one person can still hold the whole business in their head, you don’t need Otto yet.
Start with the Fit Check.
A short readiness check shows where your team stands and which workshop level fits. Then we set up a call to talk it through.